Eight months ago, search engine experts ignored the idea that Microsoft’s new search engine, Bing, could ever challenge Google. Now, those same experts admit they were wrong.

Only six months after it was launched, Bing has acquired a 9.41% search engine market share while Google dropped to 1%. And it has been said that Bing’s share will continue to rise, after Microsoft signed the long-awaited deal with Yahoo. When combined, Bing and Yahoo will control 30% of the market.

The Rise of Bing

Bing has intrigue and caught the attention of search engine users. The Bing Turnaround is simply a phenomenon you cannot ignore. Not only have those experts admitted they were wrong, they also encouraged businesses to jump on board and tailor their SEO campaign to Bing’s requirements.

Bing and Google: The Big Difference

Unlike Google which put an emphasis in decoding individual words used as keywords, Bing is designed to decode the overall meaning of the phrase used by users. It is built more as a “decision engine” rather than a search engine.

How Does Bing affect your business?

Analysts said that because Bing works differently from Google, Google SEO Philippines strategies that tick with Google have no effect with Bing. However, using the right keywords could push your website to Bing’s top search engine result pages.

To achieve high rankings in Bing, make sure that your website has content articles that are relevant and concise, or else you will not get a single click.

The most important thing you must remember is that, you do not have to go about blindly and put your hard-earned money in one basket. Working with a reputable SEO Philippines company will surely help you get on the Bing bandwagon smoothly while at the same time strengthen your online presence in Google.

Presently, Syntactics Inc. dominates the SEO outsourcing services industry. The company is known to execute an effective SEP Philippine Campaign plan and has helped both local and international businesses build a successfully online presence.

For more information, visit Syntactics Inc. at http://www.syntacticsinc.com/.

Syntactics Inc. is a web development company which offers professional IT services such as accounting software application, web designing, visual foxpro development, Search engine optimization and wordpress development tailored to your IT needs and requirements.